Background:
• Italia Motori is a vibrant dedicated dealership committed to offering the highest levels of customer care in all areas of their business and they continually strive to offer a quality service to their clients.
• Their very exclusive corporate showroom is conveniently located on one of the main roads of Sydney and literally within the CBD. William Street, East Sydney.
Problem:
• Not maximising their presence online
• Lack of online enquires and lead generation
• Not having an eMarketing Plan
• Not having an automatic lead generation into customer realationship management system.
• Need to communicate efficiently with metrics within email marketing.
• Not empowered with technology to manage and control their content.
Solution:
We created a digital solution that suited Ferrari's needs by:
• Creating an eMarketing Action Plan
• Effective website design strategy's to generate enquires
• Automatic Lead Generation
• Customer Relationship Management System
• Powerful datamining tools
• Content Management System to easily update their website
Digital Tools Used:
Testimonial:
We are using X2 for all our Digital Marketing, including our website and email marketing. it is time that we put "pen-on-paper" to let you know how much your assistance is contributing to the good name of our business. We receive constant praises for the good work you do. Our clients are very happy and pleased with the amount of information we constantly broadcast. This would not have been possible without your professional assistance. Keep up the good work and please feel free to use us as your strong supporter. Tony Graziani – Director of Italia Motori
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